2006-07-17

Google to ban Greek language ads?

Greek AdWord advertisers aim greek public through their ads. It is obvious, the ads must be in greek language and published on greek language sites/blogs.

Google algorithms don't analyze correctly the utf-8 encoding, giving mostly japanese ads. Not of much help for all of us, on the ad field.

The workaround has been a line of javascript (unknown - to me - the author to credit). Not touching Google's code, just showing Google robots the way to the greek language, this script could be considered as a bug fix to Googles code.

Hundreds of webmasters implemented in their pages, this piece of code. And everything worked as supposed to.

All, till a few weeks ago. Suddenly, all of these sites noticed, Google stopped sending greek language ads, putting the usual generic interest - "not relevant ad found" - announcements.

The sites stopped receiving income, the advertisers lost their promoting tool and Google their commission!

To this moment, no official Google statement. We're all just investigating the fact, looking for possible causes of the trouble.

It is known that Google works on a new Greek Ad Unit in Dublin and that last week, they announced AdSense for search. A first step to the complete AdSense integration.

In the meanwhile, pennies fall on the ground!

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